Focus3 Overview

Introduction

Focus3 is a web-based sales, marketing and contact management tool for today's leading real estate professionals.

Key Features

• Sales Automation
  • To help increase sales productivity, all prospects are placed on strategic, pre-defined Action Cycles. Each Action Cycle may include a series of automated follow-up activities such as calls, email, letters and literature fulfillment. As a prospect's lead status and level of interest evolves, they are placed on the appropriate Action Cycles until they purchase, are disqualified or opt out. This keeps the Sales Exec in contact with the prospect and ensures no lead will grow cold.
• Marketing Integration
  • Focus3 integrates marketing campaigns and lead generation activities with sales efforts to deliver critical marketing insight. Evaluate campaign performance and ROI in real-time, and zero-in on the most profitable marketing activities. Campaign sources are recorded for each lead as they interact with your sales team.
• Contact Management
  • Focus3 features an integrated contact management tool that organizes contact information making it easier to coordinate sales activities. All contacts are stored in a centralized database, allowing Sales Execs to manage all of the information related a contact in one place. Focus3 also helps to ensure compliance with National Do Not Call (NDNC) regulations.
• Reporting & Analytics
  • Focus3 includes a comprehensive menu of standard reports gives Sales Execs and Managers the power to measure sales activity and improve marketing performance.